Uptime Impact

Website Downtime Cost Calculator

What Are Cookies?

Cookies are small text files that are placed on your device when you visit a website. They help websites remember your preferences, analyze how you use the site, and provide a better user experience.

How We Use Cookies

Uptime Impact uses cookies to:

  • Remember your calculator preferences (if you enable local storage)
  • Analyze website traffic and usage patterns
  • Improve website functionality
  • Provide a better user experience

Types of Cookies We Use

1. Essential Cookies

Purpose: Required for the website to function properly
Examples:

  • Session management
  • Security features
  • Load balancing

Duration: Session or persistent
Can be disabled? No (would break site functionality)

2. Functional Cookies

Purpose: Remember your preferences and choices
Examples:

  • Calculator input values (stored locally in browser)
  • Language preferences
  • Currency selection

Duration: Persistent (up to 1 year)
Can be disabled? Yes

3. Analytics Cookies

Purpose: Help us understand how visitors use our website
Examples:

  • Google Analytics (anonymized)
  • Page views
  • Time on site
  • Navigation patterns

Duration: Persistent (up to 2 years)
Can be disabled? Yes

4. Marketing Cookies (If Applicable)

Purpose: Track visitors across websites to display relevant ads
Examples:

  • Remarketing cookies
  • Conversion tracking

Duration: Persistent (up to 2 years)
Can be disabled? Yes

Calculator Data Storage

The Website Downtime Cost Calculator may use:

Local Storage

  • Stores your calculator inputs locally in your browser
  • Not sent to our servers
  • Persists between browser sessions
  • Can be cleared by clearing browser data

URL Parameters

  • When you use “Copy link,” inputs are encoded in the URL
  • Allows sharing of calculator scenarios
  • No server-side storage involved

Third-Party Cookies

We may use third-party services that set their own cookies:

Google Analytics

Managing Cookies

Browser Settings

You can control cookies through your browser settings:

Chrome:

  1. Settings → Privacy and security → Cookies and other site data
  2. Choose your preferred cookie setting

Firefox:

  1. Options → Privacy & Security → Cookies and Site Data
  2. Choose your preferred setting

Safari:

  1. Preferences → Privacy
  2. Choose “Block all cookies” or customize

Edge:

  1. Settings → Privacy, search, and services
  2. Manage cookie settings

We provide a cookie consent banner (if applicable) where you can:

  • Accept all cookies
  • Reject non-essential cookies
  • Customize your preferences

Do Not Track

Some browsers offer a “Do Not Track” (DNT) feature. Our website [does/does not] currently respond to DNT signals.

Impact of Disabling Cookies

If you disable cookies:

  • ✅ The website will still work
  • ✅ The calculator will still function
  • ❌ Your preferences won’t be saved
  • ❌ Calculator inputs won’t persist between sessions
  • ❌ We can’t analyze site usage to improve functionality

Here is a detailed list of cookies we use:

Cookie NamePurposeTypeDurationThird-Party
_gaGoogle Analytics trackingAnalytics2 yearsYes
_gidGoogle Analytics sessionAnalytics24 hoursYes
dc_settingsCalculator preferencesFunctional1 yearNo
session_idSession managementEssentialSessionNo

(Update this table with your actual cookies)

We may update this Cookie Policy from time to time. Changes will be posted on this page with an updated “Effective Date.”

Contact Us

If you have questions about our use of cookies:

Uptime Impact
Email: hello@uptimeimpact.com

Additional Information

Data Retention

We retain cookie data only as long as necessary for the purposes outlined in this policy.

International Users

If you access our website from outside [Your Country], please be aware that information may be transferred to, stored, and processed in [Your Country].

Children’s Privacy

We do not knowingly collect information from children under 13 through cookies.


For more information about your privacy, please see our Privacy Policy.